Privacy Policy


The operators of this website (vevbleu.com or https://vevbleu.jimdosite.com) take the protection of your personal data very seriously. We treat your personal data confidentially and according to the legal data protection regulations, as well as this data protection declaration. As a rule, it is possible to use our website without providing personal data. Insofar as personal data (e.g. name, address or e-mail address) is collected on our website, this is always done on a voluntary basis, as far as possible. The following data protection declaration explains which data is collected on our website and which data is processed and used in which way. We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can have security gaps. It is not possible to completely protect data from access by third parties. 

 

1. INTRODUCTION, GENERAL INFORMATION AND RESPONSIBILITIES 

1.1 In the scope of this data privacy policy, we inform you about the handling of your personal data in connection with the use of our website and business transactions. Personal data are all data with which you can be personally identified. This includes, for example, your name, your telephone number, your address, as well as all inventory data that you provide us with when ordering. Statistical data which we collect, for example, when you visit our online shop and which cannot be directly linked to your person are not included. For example, these are statistics about which pages of our website are particularly popular or how many users visit certain pages. 

1.2 The person responsible for data processing on this website within the meaning of the German Data Protection Act (DSGVO) is Rita Steib, Georgenstr. 4, 96114 Hirschaid, Germany, e-mail: [email protected]. The person responsible for processing personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.  

1.3 If you want to object to the collection, processing or use of your data by VEVBLEU according to these data privacy policy as a whole or for individual measures, you can send your objection by e-mail or letter to the following contact data: Rita Steib, Georgenstr. 4, 96114 Hirschaid, Germany, e-mail: [email protected]. In addition, you can of course also obtain information about the data stored with us at any time free of charge.  

 

2. WEBSITE 

2.1 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the person responsible). You can identify an encrypted connection by the character string "https://" and the lock symbol in your browser address bar. 

2.2 When using our website for purely informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser sends to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website: 

  • Our visited website 
  • Date and time of access 
  • Quantity of data sent in bytes 
  • Source/reference from which you accessed the site 
  • Used Browser 
  • Operating system used 
  • IP address used (possibly: in anonymised form) 

Processing is carried out in accordance with Art. 6 Para. 1 letter f DSGVO on the basis of our justified interest in improving the stability and functionality of our website. The data will not be shared or used in any other way. However, we reserve the right to check the server log files subsequently if there are concrete indications of illegal use. 

 

3. EXTERNAL HOSTING 

We use the platform of the service provider Jimdo GmbH, Stresemannstraße 375, 22761 Hamburg, Germany ("Jimdo"), for the purpose of hosting and displaying the online presence on our behalf. All data collected on our website is processed on Jimdo’s servers. 

For further information on Jimdo‘s privacy policy, please visit the following website: https://www.jimdo.com/info/privacy/

Any further processing on servers other than the aforementioned servers of Jimdo shall only take place within the scope of the following. 

 

4. USE OF COOKIES 

To make the visit to our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted again after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognise your browser on your next visit (so-called persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings of your web browser. 

In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping basket for a later visit to the website). Insofar as personal data is also processed by individual cookies used by us, processing is carried out in accordance with Art. 6 Para. 1 letter b DSGVO either for the execution of the contract, in accordance with Art. 6 Para. 1 letter a DSGVO in the case of a granted consent or in accordance with Art. 6 Para. 1 letter f DSGVO to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit. 

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. Every browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You will find these for the respective browsers under the following links: 

Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09

Firefox: https://support.mozilla.org/en-US/products/firefox/protect-your-privacy/cookies 

Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB&hlrm=en

Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/14.0/mac/11.0

Opera: https://help.opera.com/en/latest/web-preferences/#cookies

Please note that the functionality of our website may be limited if cookies are restricted or not accepted. 

 

5. PRINCIPLE OF COLLECTION, PROCESSING AND USE OF YOUR PERSONAL DATA  

Data protection is very important to us. For this reason, we adhere strictly to the legal provisions of the Federal Data Protection Act and the Telemedia Act of Germany when collecting, processing and using your personal data. We collect, store and process your data for the entire processing of your purchase, including any subsequent warranties, for our services, technical administration and our own marketing purposes. Your personal data will only be passed on or otherwise transmitted to third parties if this is necessary for the purpose of contract fulfillment or billing or if you have given your prior consent. Within the framework of order processing, for example, the service providers we use here (such as transport companies, logistics companies, banks) receive the necessary data for order processing. The data passed on in this way may only be used by our service providers to execute their tasks. Any other use of the information is not permitted and is not carried out by any of the service providers we have engaged. For processing the order we need your correct name, address and payment data. We need your e-mail address so that we can confirm receipt of your order and communicate with you. You will also receive your order and dispatch confirmation via your e-mail address. Your personal data will be deleted, provided that there are no legal storage obligations to the contrary and if you have asserted a claim for deletion, if the data is no longer required to fulfill the purpose for which it was stored or if its storage is not permitted for other legal reasons. 

 

6. DATA PROCESSING FOR ORDER PROCESSING   

6.1 In order to process your order, we work together with the following service provider(s), who support us in whole or in part in the execution of concluded contracts. Certain personal data is transferred to these service providers in accordance with the following information. 

The personal data collected by us will be passed on to the transport company commissioned with the delivery within the framework of contract processing, insofar as this is necessary for the delivery of the goods. Your payment data will be passed on to the assigned credit institute within the scope of the payment processing, as far as this is necessary for the payment processing. If payment service providers are used, we inform you explicitly about this below. The legal basis for the passing on of data is Art. 6 para. 1 lit. b DSGVO. 

6.2 Use of special service providers for order processing and handling 

6.2.1 We use the bookkeeping software “sevDesk”, a product of sevDesk GmbH, Hauptstraße 115, 77652 Offenburg, Germany for the creation of outgoing documents such as quotations, invoices, delivery notifications, etc., to whom we pass on the information you provide during the ordering process together with the information about your order (name, address, account number, bank code, credit card number (if applicable), invoice amount, currency and transaction number) in accordance with Art. 6 para. 1 lit. b DSGVO. Your data will only be passed on for the purpose of invoice processing with sevDesk GmbH and only insofar as it is necessary for this purpose. You can find more detailed information on SevDesk data protection policy at the following Internet address: https://sevdesk.com/privacy-policy/.

6.2.2 For the delivery of your goods we use "PacklinkPro", a product of Packlink Shipping S.L., Calle Amaltea 9, 3rd Floor, 28045 Madrid, Spain, to whom we pass on the information you provide during the ordering process together with the information about your order (name, address and transaction number) in accordance with Art. 6 para. 1 lit. b DSGVO. Your data will only be passed on for the purpose of shipment processing with Packlink Shipping S.L. and only insofar as it is necessary for this purpose. The personal data collected by us will be passed on by PacklinkPro to the transport company commissioned with the delivery within the framework of contract processing, insofar as this is necessary for the delivery of the goods. You can find more detailed information on PacklinkPro data protection policy at the following Internet address: https://support-pro.packlink.com/hc/en-gb/articles/360010011560-Privacy-Policy

 

7. USE OF YOUR DATA FOR ADVERTISING PURPOSES 

In addition to processing your data to process your purchase at VEVBLEU, we also use your data to communicate with you about your orders, certain products or marketing campaigns and to recommend products or services that might interest you. You can object to the use of your personal data for advertising purposes at any time, either in total or for individual measures. A notification in text form to the contact data mentioned in section 1.3. (e.g. e-mail, letter) is sufficient for this purpose. 

7.1 Registration for our e-mail newsletter 

If you register for our e-mail newsletter, we will send you regular information about our offers. Your e-mail address is the only mandatory information for the sending of the newsletter. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you agree to receive newsletters. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in future by clicking on a corresponding link. 

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Para. 1 lit. a DSGVO. When you register for the newsletter, we save your IP address entered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter will be used exclusively for the purpose of advertising in the newsletter. You can unsubscribe from the newsletter at any time using the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned at the beginning. Once you have cancelled your subscription, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this declaration. 

7.2 Sending the e-mail newsletter to existing customers 

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to send you regular e-mail offers on similar goods or services from our range of products to those you have already purchased. In accordance with § 7 para. 3 UWG, we do not need to obtain your separate consent for this. In this respect, data processing is based solely on our justified interest in personalised direct advertising in accordance with Art. 6 Para. 1 letter f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the use of your e-mail address for the above-mentioned advertising purpose at any time with effect for the future by notifying the person responsible named at the beginning of this document. For this you will only incur transmission costs according to the basic rates. After receipt of your objection, the use of your e-mail address for advertising purposes will be immediately discontinued. 

 

8. USE OF YOUR DATA WHEN CONTACTING US 

Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of a contact form can be seen from the respective contact form. These data are stored and used exclusively for the purpose of answering your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Art. 6 Para. 1 letter f DSGVO. If your contact is aimed at the conclusion of a contract, an additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case if it can be deduced from the circumstances that the matter in question has been conclusively clarified and provided that there are no legal obligations to retain data. 

 

9. DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING 

In accordance with Art. 6 Para. 1 letter b DSGVO, personal data will continue to be collected and processed if you provide us with such data in order to execute a contract or open a customer account. Which data is collected can be seen from the respective input forms. A deletion of your customer account is possible at any time and can be done by sending a message to the above mentioned address of the person responsible. We store and use the data you provide us with to process the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or a legally permitted further use of data has been reserved by us, about which we will inform you accordingly below. 

For each customer who registers accordingly, we set up password-protected direct access to the inventory data stored with us (customer account). Here you can view data on your completed, open and recently dispatched orders and manage your data and the newsletter. You undertake to treat the personal access data confidentially and not to make them available to any unauthorised third parties. 

 

10. CONNECTED PAYMENT SERVICES 

10.1 PayPal: In the event of payment via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment by instalments" via PayPal, we will pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") within the framework of the payment processing. The data will be passed on in accordance with Art. 6 para. 1 lit. b DSGVO and only to the extent necessary for the processing of payments. 

PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment by instalments" via PayPal. For this purpose, your payment data may be passed on to credit agencies pursuant to Art. 6 para. 1 lit. f DSGVO on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit assessment with regard to the statistical probability of non-payment to decide on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit assessment, they are based on a scientifically recognised mathematical-statistical procedure. Among other things, but not exclusively, address data are included in the calculation of the score values. For further information on data protection, including information on the credit agencies used, please refer to PayPal's data protection declaration: https://www.paypal.com/de/webapps/mpp/ua/privacy-full 

You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary to process payments in accordance with the contract. 

10.2 Shopify Payments: We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered through the payment service provider Shopify Payments, the payment processing is carried out by the technical service provider Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we pass on the information you provide during the ordering process together with the information about your order (name, address, account number, bank code, credit card number (if applicable), invoice amount, currency and transaction number) in accordance with Art. 6 para. 1 lit. b DSGVO. Your data will only be passed on for the purpose of payment processing with Stripe Payments Europe Ltd. and only insofar as it is necessary for this purpose. You can find more detailed information on Shopify Payments' data protection policy at the following Internet address: https://www.shopify.com/legal/privacy

You can find information on data protection law regarding Stripe Payments Europe Ltd. here: https://stripe.com/gb/privacy

10.3 Klarna: On this website we offer, among other things, payment with the services of Klarna. The provider is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). Klarna offers various payment options (e.g. hire purchase). If you choose to pay with Klarna (Klarna checkout solution), Klarna will collect various personal data from you. For details, you can read Klarna's privacy policy under the following link: https://www.klarna.com/international/privacy-policy/. Klarna uses cookies to optimize the use of the Klarna checkout solution. The optimisation of the checkout solution constitutes a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO. Cookies are small text files that are stored on your terminal device and do not cause any damage. They remain on your terminal device until you delete them. Details on the use of Klarna cookies can be found in the following link: https://www.klarna.com/international/cookie-policy/. The transmission of your data to Klarna is based on Art. 6 para. 1 lit. a DSGVO (consent) and Art. 6 para. 1 lit. b DSGVO (processing for the performance of a contract). You have the possibility to withdraw your consent to data processing at any time. Withdrawal does not affect the validity of data processing operations carried out in the past. 

10.4 Stripe: If you opt for a payment method from the payment service provider Stripe, the payment will be processed via the payment service provider Stripe Payments Europe Ltd, Block 4, Harcourt Centre, Harcourt Road, Dublin 2, Ireland, to which we will pass on the information you provided during the ordering process together with the information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 Para. 1 letter b DSGVO. Your data will only be passed on for the purpose of payment processing with the payment service provider Stripe Payments Europe Ltd. and only to the extent necessary for this purpose. Further information on Stripe's data protection can be found at the URL https://stripe.com/gb/privacy.

 

11. INTEGRATION OF SOCIAL NETWORKS 

11.1 Our website uses social plugins ("plugins") from various social networks. With the help of these plugins you can, for example, share content or recommend products to others. The plugins are deactivated on VEVBLEU by default and therefore do not send any data. If these plugins are activated, your browser will establish a direct connection with the servers of the respective social network as soon as you call up a website of our internet presence. The content of the plugin is transmitted directly from the social network to your browser and integrated into the website. By integrating the plugins, the social network receives the information that you have called up the corresponding page of our website. If you are logged in to the social network, it can assign the visit to your account. If you interact with the plugins, for example by clicking the Facebook "Like" button or making a comment, the corresponding information is transmitted directly from your browser to the social network and stored there. For the purpose and scope of data collection and the further processing and use of data by social networks as well as your rights in this regard and setting options for protecting your privacy, please refer to the data protection notices of the respective networks or websites. You will find the relevant links below. Even if you are not logged in to the social networks, data can be sent to the networks from websites with active social plugins. An active plugin sets a cookie with an identifier each time the website is accessed. Since your browser sends this cookie every time you connect to a network server without being asked, the network could in principle use it to create a profile of which websites the user belonging to the ID has called up. And it would then be quite possible to assign this ID to a person again later - for example, when logging in to the social network later on. We use the following plugins on our websites: Facebook, Instagram, Pinterest and Twitter

If you do not want social networks to collect information about you via active plugins, you can either simply deactivate the social plugins on our websites with a single click or select the "Block third-party cookies" function in your browser settings. Then the browser will not send cookies to the server in the case of embedded content from other providers. With this setting, however, other cross-site functions apart from the plugins may no longer work.  

11.2 Facebook plugins (Like & Share button): This website integrates plugins of the social network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognise the Facebook plugins by the Facebook logo or the "Like Button" ("Like") on this website. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/?locale=en_US

When you visit this website, the plugin establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited this website with your IP address. If you click the Facebook "Like-Button" while you are logged in to your Facebook account, you can link the contents of this website on your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. You can find further information on this in the Facebook privacy policy at: https://www.facebook.com/privacy/explanation

If you do not want Facebook to be able to assign visits to this website to your Facebook user account, please log out of your Facebook user account.  

The use of the Facebook plugins is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. 

11.3 Instagram plugin: This website integrates functions of the Instagram service. These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA. If you are logged in to your Instagram account, you can link the contents of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your account. We would like to point out that we, as the provider of the sites, have no knowledge of the content of the data transmitted or of how Instagram uses it. 

The Instagram plugin is used on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media.  

If you click the Instagram "Like-Button" while you are logged in to your Instagram account, you can link the contents of this website on your Instagram profile. This allows Instagram to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Instagram. 

Further information on this can be found in the Instagram data protection declaration: https://instagram.com/about/legal/privacy/

11.4 Pinterest plugin (Like or Share button): On this website we use social plugins from the Pinterest social network, which is operated by Pinterest Inc, 808 Brannan Street, San Francisco, CA 94103-490, USA ("Pinterest"). When you access a page that contains such a plugin, your browser establishes a direct connection to Pinterest's servers. The plugin transmits protocol data to the Pinterest server in the USA. This log data may include your IP address, the address of the websites visited that also contain Pinterest functions, the type and settings of the browser, the date and time of the request, your use of Pinterest and cookies. 

The Pinterest plugin is used on the basis of Art. 6 Para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. 

If you click the Pinterest Like or Share button while you are logged in to your Pinterest account, you can link the contents of this website on your Pinterest profile. This allows Pinterest to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Pinterest. 

Further information on the purpose, scope and further processing and use of the data by Pinterest, as well as your rights and options for protecting your privacy, can be found in Pinterest's Privacy Policy: https://policy.pinterest.com/en-gb/privacy-policy.

11.5 Twitter plugin (Like or Share button): On this website we use social plugins from the Twitter social network, which is operated by Twitter Inc, 1355 Market Street Suite 900 San Francisco, CA 94103 USA ("Twitter"). When you access a page that contains such a plugin, your browser establishes a direct connection to Twitter's servers. The plugin transmits protocol data to the Twitter server in the USA. This log data may include your IP address, the address of the websites visited that also contain Pinterest functions, the type and settings of the browser, the date and time of the request, your use of Twitter and cookies. 

The Twitter plugin is used on the basis of Art. 6 Para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. 

If you click the Twitter Like or Share button while you are logged in to your Twitter account, you can link the contents of this website on your Twitter profile. This allows Twitter to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. 

Further information on the purpose, scope and further processing and use of the data by Twitter, as well as your rights and options for protecting your privacy, can be found in Twitter's Privacy Policy: https://twitter.com/en/privacy

 

12. FURTHER INTEGRATION (SO-CALLED "PLUGINS") AND USE OF TOOLS  

12.1  Trustpilot: VEVBLEU may contact you via email to invite you to review any services and/or products you received from us [in order to collect your feedback and improve our services [and products]] (the “Purpose”). We use an external company, Trustpilot A/S (“Trustpilot”), Pilestraede 58, 5th floor, DK-1112 Copenhagen K, Denmark to collect your feedback which means that we will share your name, email address and reference number with Trustpilot for the Purpose. If you want to read more about how Trustpilot process your data, you can find their Privacy Policy here: https://uk.legal.trustpilot.com/for-reviewers/end-user-privacy-terms

VEVBLEU may also use such reviews in other promotional material and media for our advertising and promotional purposes.

12.2 You will notice that there are links to access third-party sites on our website. The websites of third parties usually have their own Privacy Policies, and we recommend that you review them. VEVBLEU is not responsible for third- party policies, and has no control over them.

 

13. ONLINE MARKETING 

13.1 Facebook pixels for the creation of custom audiences with extended data synchronisation 

Within our online offer, the so-called "Facebook pixel" of the social network Facebook is used in the mode of extended data synchronisation, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook"). 

On the basis of his or her express consent, when a user clicks on an advertisement placed on Facebook and displayed by us, an addition is added to the URL of our linked page by Facebook pixels. This URL parameter is then written into the user's browser by a cookie that sets our linked page itself. In addition, this cookie records specific customer data such as the e-mail address, which we collect on our website linked to the Facebook ad during processes such as purchase transactions, account logins or registrations (extended data comparison). The cookie is then read by Facebook Pixel and enables the data, including the specific customer data, to be forwarded to Facebook. 

With the help of the Facebook pixel with extended data comparison, Facebook is able to precisely determine the visitors of our online offer as a target group for the presentation of advertisements (so-called "Facebook ads"). Accordingly, we use the Facebook pixel with extended data comparison in order to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel with extended data matching, we also want to ensure that our Facebook Ads correspond to the potential interest of the users and do not have a harassing effect. This allows us to further evaluate the effectiveness of Facebook Ads for statistical and market research purposes by tracking whether users have been redirected to our website after clicking on a Facebook Ad (so-called "conversion"). Compared to the standard Facebook pixel version, the advanced data matching feature helps us to better measure the effectiveness of our advertising campaigns by capturing more assigned conversions. 

All transmitted data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Guidelines (https://www.facebook.com/about/privacy/). The data may enable Facebook and its partners to place advertisements on and outside of Facebook. 

These processing operations are only carried out if express consent is granted in accordance with Art. 6 para. 1 letter a DSGVO. 

Consent to the use of the Facebook pixel may only be given by users over the age of 13. If you are younger, please ask your legal guardian for permission. 

The information generated by Facebook is usually transferred to a Facebook server and stored there. This may also involve a transfer to the servers of Facebook Inc. in the USA. Facebook Inc. with headquarters in the USA is certified for the us-European data protection agreement "Privacy Shield", which guarantees compliance with the data protection level applicable in the EU. 

You can withdraw your consent at any time by deactivating Facebook pixel tracking. For this purpose you can set an opt-out cookie by clicking on the link below, which deactivates Facebook pixel tracking: 

Deactivate Facebook pixel tracking 

This opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you will need to click the above link again. 

 

14. WEBSITE ANALYSIS SERVICES 

We currently do not use any further website analysis services.

 

 

15. RIGHTS OF THE PERSON CONCERNED 

The applicable data protection law grants you comprehensive data protection rights (rights of information and intervention) vis-à-vis the person responsible for processing your personal data, about which we inform you below: 

15.1 Right of access in accordance with Art. 15 DSGVO: In particular, you have a right of access to your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right of rectification, erasure, restriction of processing, opposition to processing, complaint to a supervisory authority, the origin of your data if it was not collected from you by us, the existence of automated decision making including profiling and, where applicable, meaningful information on the logic involved and the scope and intended effects of such processing on you, as well as your right to be informed of the guarantees provided under Art. 46 DPA when your data is transferred to third countries; 

15.2 Right of rectification under Art. 16 DPA: You have the right to have incorrect data relating to you corrected without delay and/or to have your incomplete data stored by us completed; 

15.3 Right to deletion pursuant to Art. 17 DSGVO: You have the right to request the deletion of your personal data if the conditions of Art. 17 para. 1 DSGVO are met. However, this right does not apply in particular if the processing is necessary to exercise the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims; 

15.4 Right to limit processing pursuant to Art. 18 DPA: You have the right to request the limitation of the processing of your personal data for as long as the accuracy of your data which you dispute is verified, if you refuse to delete your data on the grounds of unlawful processing and instead request the limitation of the processing of your data, if you need your data for the assertion, exercise or defence of legal claims, after we no longer need the data once the purpose has been achieved, or if you have lodged an objection for reasons relating to your particular situation, as long as it has not yet been established that our legitimate reasons outweigh the objection; 

15.5. the right to be informed in accordance with Art. 19 DSGVO: If you have asserted the right to rectification, erasure or limitation of processing vis-à-vis the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification, erasure or limitation of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed of these recipients. 

15.6 Right to data transfer in accordance with Art. 20 DSGVO: You have the right to receive the personal data you have provided us with in a structured, common and machine-readable format or to request that it be transferred to another responsible party, insofar as this is technically feasible; 

15.7 Right to revoke consents granted pursuant to Art. 7 para. 3 DSGVO: You have the right to withdraw your consent to the processing of data at any time with effect for the future. In the event of withdrawal, we will immediately delete the data concerned, unless further processing cannot be based on a legal basis for processing without consent. Withdrawal of consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the point of withdrawal; 

15.8 Right of appeal under Art. 77 DSGVO: If you consider that the processing of personal data relating to you is in breach of the DPA, you have the right, without prejudice to any other administrative or judicial remedy, to lodge a complaint with a supervisory authority, in particular in the Member State in which you are resident, in which you work or in which the alleged breach occurs. 

15.9 Right to object to data collection in special cases and to direct advertising (Art. 21 DSGVO) 

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS DUE TO OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR SPECIAL SITUATION. 

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE THAT THERE ARE COMPELLING REASONS FOR PROCESSING WORTHY OF PROTECTION WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS. 

IF YOUR PERSONAL DATA ARE PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE. 

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES. 

IF THE DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6 ABS. 1 LIT. E OR F DSGVO, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR SPECIFIC SITUATION, INCLUDING PROFILING BASED ON THESE PROVISIONS. FOR THE LEGAL BASIS ON WHICH PROCESSING IS CARRIED OUT, PLEASE REFER TO THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN PROVE THAT THERE ARE COMPELLING REASONS FOR PROCESSING WHICH ARE WORTHY OF PROTECTION AND WHICH OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS (OBJECTION ACCORDING TO ART. 21 PARAGRAPH 1 DSGVO).  

IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING, INCLUDING PROFILING, INSOFAR AS IT IS LINKED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION ACCORDING TO ART. 21 PARAGRAPH 2 DSGVO).

 

16. DURATION OF STORAGE OF PERSONAL DATA  

16.1 The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and - if relevant - additionally by the respective legal retention period (e.g. retention periods under commercial and tax law). When personal data are processed on the basis of express consent pursuant to Art. 6 para. 1 letter a DSGVO, these data are stored until the person concerned withdraws his or her consent. 

16.2 If there are legal retention periods for data which are processed within the scope of obligations arising from or similar to legal transactions on the basis of Art. 6 para. 1 lit. b DSGVO, these data are routinely deleted after expiry of the retention periods, provided that they are no longer required for the fulfilment or initiation of the contract and/or we have no justified interest in their further storage. 

16.3 When personal data are processed on the basis of Art. 6 Paragraph 1 letter f of the DSGVO, these data are stored until the person concerned exercises his right to object in accordance with Art. 21 Paragraph 1 DSGVO, unless we can prove compelling reasons for processing worthy of protection which outweigh the interests, rights and freedoms of the person concerned, or the processing serves to assert, exercise or defend legal claims. 

16.4 In the case of processing of personal data for the purpose of direct advertising on the basis of Art. 6 para. 1 letter f DSGVO, these data shall be stored until the data subject exercises his right to object in accordance with Art. 21 para. 2 DSGVO. 

16.5 Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer required for the performance of the contract or the initiation of a contract and/or we have no justified interest in their further storage.